Online Markets in Kenya

Before the Internet was introduced in Kenya, everything was conducted traditionally. This includes the buying and selling of products, management of businesses, and banking. Buying and selling were quite tedious, and you would walk a lot and survey to get the varieties you’d typically expect on a typical market day.

However, in the early 2000s, the internet has settled in Kenya, and with time it evolved as new inventions met the needs of people. One notable inclusion was online markets. They made trading much simpler with various products and multiple vendors where customers can easily pick the best offers.

At its beginning stages, there were only a few products hitting the market. This includes the likes of cosmetics, food, furniture, clothes, phones, and electronics. Over time, moving vendors from offering different products stepped up, and now we have an array of products on these online platforms.

Do you know that Kenya is among the top three African countries with the most online shoppers? Only South Africa and Nigeria have surpassed the number of Kenya online shoppers.

There is a slight difference between online shops and online markets. The former are shops or stores that have online shopping services. On the other hand, the latter are platforms with multiple vendors offering different products. Let’s take a look at both.

Online Shops in Kenya

Online shops are majorly focused on the Fashion industry. The vendors sell clothes, shoes, sportswear, costumes, inners, gym accessories, and much more. There are men’s, women’s and children’s varieties available. Some of the best online clothes shopping sites in Kenya include

These are only a few online businesses that have emerged as the most popular in the market over the years, with customers giving them 5-star reviews. Some of the reasons include their reasonable offers, customer services, delivery time, and sales. If you study closely, these brands appear among your top searches if you are looking for any product.

Trusted Online Markets in Kenya

These are platforms with multiple registered online shops with quality products and competitive prices. There are quite a few disputes about these sites. Although they all promise to deliver precisely what you order on the sites, some don’t stick to their promises when it comes to quality.

It is advised to exercise some caution when placing orders if they might seem to be disappointing upon delivery. Some of the best online markets in Kenya include

  • Jumia
  • Kilimall
  • Jiji
  • Pigiame

These markets have grown compared to how they began, and they are doing a fantastic job in consumer satisfaction. Not only on a national scale but also a global scale.

They are accessible through their website and have apps available on Google Play and Apple Store. It’s much easier downloading the app than going online for research every time you order a product. However, this might vary from customer to customer. These websites are regarded as the best online shops in Kenya 2021.

Online Phone Shopping Sites in Kenya

Online shops in Kenya for phones present the best opportunities for customers to purchase their ideal phones. Some of the most purchased phones online by the brand include

  • Iphone
  • Tecno
  • Infinix
  • Redmi
  • Huawei
  • Samsung
  • Nokia
  • Oppo


As we previously fancied the markets in Kenya, the online platform has presented multiple benefits resulting in many customers opting to shop from these stores. There are many products available on online markets, and they all come in different shapes and sizes. Be careful of what you are ordering so that you get exactly what you need.